Apple of My Eye

Attempting to retell the story of someone as iconic of the modern age as Steve Jobs will naturally present a challenge, particularly as books and films have combed over every aspect of his life in incredibly fine detail. However Joel Goodman and Stephen Smith comfortably rise to this challenge, putting on a performance as captivating as any of Jobs’ conference appearances, with some of the finest musical and technical talent on display.

A performance as enrapturing as any of Jobs’ conference appearances

Recounting Jobs’ life story, from his adoption through to the founding of Apple computers and ultimately the development of the Mac and iPhone, Smith’s performance as Jobs not only gets the lookalike down brilliantly, but is able to capture the mannerisms of the man himself, easily drawing you into every aspect of his life and getting across the passion felt by Jobs over his work. Combined with an incredibly strong vocal talent, and an enrapturing soundtrack that ranged from songs concerning Jobs’ feelings towards his adoption, his elation at his success with Apple or his joys taking LSD in his youth, Smith is able to bring a large amount of humour and raw emotion to a story so often concerned with just success.

No mention of Jobs can come without talking about his technology, something that even the set cannot escape. There are four iMacs on stage and Smith seamlessly interacts with these throughout the show, bringing in their visuals effectively, be they setting the date or playing some of Apple's most iconic advertising. Such usage of technology within the set complements Smith’s acting marvellously. Combined with a script interlaced with natural references to every aspect of both Jobs' and Apple's histories, Joel Goodman’s work acts as a wonderful love letter to the development of one of the most important computer forces in history.

Putting on a one-man show with the scale required for a musical is itself a challenge, much more when the subject matter is a figure as titanic as Steve Jobs. Early Morning Productions is able to knock it out of the park with a technical and dramatic marvel more than worth the watch and something which should easily be a part of everyone’s Fringe planners.

Visit Show Website

Reviews by Ewan Woods

theSpace @ Niddry St

Crash and Burn

★★★★
Paradise in The Vault

Apple of My Eye

★★★★★
Greenside @ Nicolson Square

The Climate Fables

★★★

Since you’re here…

… we have a small favour to ask. We don't want your money to support a hack's bar bill at Abattoir, but if you have a pound or two spare, we really encourage you to support a good cause. If this review has either helped you discover a gem or avoid a turkey, consider doing some good that will really make a difference.

You can donate to the charity of your choice, but if you're looking for inspiration, there are three charities we really like.

Mama Biashara
Kate Copstick’s charity, Mama Biashara, works with the poorest and most marginalised people in Kenya. They give grants to set up small, sustainable businesses that bring financial independence and security. That five quid you spend on a large glass of House White? They can save someone’s life with that. And the money for a pair of Air Jordans? Will take four women and their fifteen children away from a man who is raping them and into a new life with a moneymaking business for Mum and happiness for the kids.
Donate to Mama Biashara now

Theatre MAD
The Make A Difference Trust fights HIV & AIDS one stage at a time. Their UK and International grant-making strategy is based on five criteria that raise awareness, educate, and provide care and support for the most vulnerable in society. A host of fundraising events, including Bucket Collections, Late Night Cabarets, West End Eurovision, West End Bares and A West End Christmas continue to raise funds for projects both in the UK and Sub-Saharan Africa.
Donate to Theatre MAD now

Acting For Others
Acting for Others provides financial and emotional support to all theatre workers in times of need through the 14 member charities. During the COVID-19 crisis Acting for Others have raised over £1.7m to support theatre workers affected by the pandemic.
Donate to Acting For Others now

Performances

Location

The Blurb

A one-man musical telling the story of the life of Steve Jobs. A divisive character, deemed a genius by some and hated by others. With a cultish following, in the eyes of his fans he could do no wrong whilst in private he could exhibit toxic traits. Notorious amongst colleagues for his fiery temper which would be shown to them in his pursuit of perfection. Songs are inspired by his adoption, his use of LSD, the denial of his first daughter and, of course, Apple. Perhaps the greatest business start-up story.

Most Popular See More

Moulin Rouge! The Musical

From £30.00

More Info

Find Tickets

The Play That Goes Wrong

From £24.00

More Info

Find Tickets

Matilda the Musical

From £24.00

More Info

Find Tickets

Mamma Mia!

From £21.00

More Info

Find Tickets

The Lion King

From £35.00

More Info

Find Tickets

Wicked

From £30.00

More Info

Find Tickets