Tenth Birthday Makeover for Broadway Baby
  • By Pete Shaw
  • |
  • 23rd Feb 2014
  • |
  • Edinburgh Fringe

We're ten years old! Ever since our first outing at the Edinburgh Fringe in 2004, Broadway Baby has continued to develop. 

We've started from the very beginning to bring you a completely new interface which works on desktops, laptops, tablets and mobile phones

In 2006 we were the first site to offer video podcasting of the Fringe. We were also the first with audience reviews. In 2008 we formed the Festival Media Network in conjunction with ThreeWeeks, FringeGuru and FringeReview, sharing our content between sites and working together to improve coverage at the festival. 

In 2011 we introduced The Bobby Award, recognising the incredible work taken to the largest arts festival in the world. 

In 2012 Broadway Baby became the largest publication at both the Edinburgh and Brighton fringe festivals, publishing over 2,500 reviews between them. 

In 2013 we introduced Thistle, a custom-written review management system that allows us to leverage technology to allocate and track our content, leaving our editors to focus on maintaining the quality of our writing. 

And so, in 2014 we introduce a completely re-engineered Broadway Baby. We've started from the very beginning to bring you a completely new interface which works on desktops, laptops, tablets and mobile phones; we've moved tools like applying to join the team and adding listings online and we've made advertising easier and cheaper. Welcome to the new Broadway Baby - we hope you enjoy your visit.

Since you’re here…

… we have a small favour to ask. We don't want your money to support a hack's bar bill at Abattoir, but if you have a pound or two spare, we really encourage you to support a good cause. If this article has either helped you discover a gem or avoid a turkey, consider doing some good that will really make a difference.

You can donate to the charity of your choice, but if you're looking for inspiration, there are three charities we really like.

Mama Biashara
Kate Copstick’s charity, Mama Biashara, works with the poorest and most marginalised people in Kenya. They give grants to set up small, sustainable businesses that bring financial independence and security. That five quid you spend on a large glass of House White? They can save someone’s life with that. And the money for a pair of Air Jordans? Will take four women and their fifteen children away from a man who is raping them and into a new life with a moneymaking business for Mum and happiness for the kids.
Donate to Mama Biashara now

Theatre MAD
The Make A Difference Trust fights HIV & AIDS one stage at a time. Their UK and International grant-making strategy is based on five criteria that raise awareness, educate, and provide care and support for the most vulnerable in society. A host of fundraising events, including Bucket Collections, Late Night Cabarets, West End Eurovision, West End Bares and A West End Christmas continue to raise funds for projects both in the UK and Sub-Saharan Africa.
Donate to Theatre MAD now

Acting For Others
Acting for Others provides financial and emotional support to all theatre workers in times of need through the 14 member charities. During the COVID-19 crisis Acting for Others have raised over £600,000 to support theatre workers affected by the pandemic.
Donate to Acting For Others now