A little under a year ago, as theatres across the UK were forced into darkness, we thought (hoped?) the absence of live performances would be brief. However, here we are in the midst of a third lockdown with even the most optimistic on our editorial team glumly putting the chances of any normality returning in time for the Edinburgh Fringe this August looking slim at best.
If your video is on YouTube or Vimeo, you can embed it directly into Broadway Baby. Even more views for your show!
Back in March 2020 we quickly added a new category for our listings – ‘Online & Broadcast’, but let’s tell it like it is; it was a fudge. A temporary sticking plaster that we didn’t think would be around for long. How wrong we were. So today we’re announcing an update to our listings, and it goes a bit further than just sorting out listings so they don’t require a physical venue.
Now when you add an event on Broadway Baby, you can tell us whether it’s online and you won’t be forced to add a location. We’ve also added a ‘video link’ field which will be prominently displayed at the top of your listing allowing readers to quickly find your show, or – and here’s the good bit – if your video is on YouTube or Vimeo, you can embed it directly into Broadway Baby. Even more views for your show!
We realise that some shows will be available for limited times, so we also allow you to set a start and end date to display the link or embedded video. If you don’t specify dates, we’ll just assume it’s available now and will show the video for up to one year.
If this feature proves popular, we have plans to enhance it even further and allow production companies to host their video on Broadway Baby and optionally charge a fee for audiences. These development plans are still in discussion, but until a firm decision is made we’re providing the video embed feature for free.
If you want to add your virtual event to Broadway Baby, click ‘Add A Listing’ under the ‘Categories’ menu.
