Doig, a disgraced businessmen, has fallen into despair. Hiding from his failures and the world at large, he occupies his sister Daisys spare room, but even she has had enough of him. Following the advice of a life-coaching guru, Doig turns his back on the world he knows and starts a new life, free of consumption, free of shame and free of... underwear. But, his success off-grid brings un-looked-for fame, and his spiritual enlightenment descends into madness. It's bonkers and brilliant!